PMC, Triveni Developing 3.0 Solutions For PTV
Public Media Co. (PMC) today said it plans to pursue a strategic partnership with Triveni Digital, a broadcast technology equipment and consulting firm, to assist the Public Media Venture Group in developing a suite of services to expand the capacity of public television stations to better serve communities using the capabilities of Next Gen TV (ATSC 3.0) and other new technologies.
This strategic partnership will enable public television to partner with a highly regarded technology company to work directly on systems and software that address the unique needs of public broadcasting.
In reflecting on the potential partnership, Marc Hand, Public Media Co. CEO said: “We are forging a self-reliant path for public television stations who want to explore public service and business opportunities built on Next Generation TV. There’s a whole host of opportunities and requirements for public television, like membership data gathering and educational services, that we hope to pursue with a strategic alignment with Triveni Digital.”
PMC and the Public Media Venture group will work with Triveni Digital to define a structure and the resources needed for Triveni Digital to identify, develop, test and deploy equipment and technologies that provide public media with a range of tools needed to fully leverage the Next Gen Media/ATSC 3.0 platform.
This structure will provide the stations participating in the Public Media Venture Group with access to early testing and use of equipment and technologies developed in this joint venture with Triveni Digital. Public Media Company intends to pursue outside investment funding for this proposed joint venture with the goal of generating a financial return for the outside investors, the Public Media Venture Group stations and Public Media Co.