Addition gives it 38 affiliates and 45% coverage.
My Network TV garnered six new affiliates Thursday. They are Meredith Broadcasting Group’s KPDX Portland, Ore. (DMA market No. 23) and KSMO Kansas City, Mo. (No. 31); Roberts Broadcasting’s WRBU St. Louis (No. 21); Venture Technologies Group’s WNYA Albany, N.Y. (No. 55); Television Wisconsin’s WISC Madison, Wis. (No. 85); and QueenB Television’s WKBT LaCrosse-Eau Claire, Wis. (No. 123).
These additions boost My Network TV’s affiliate roster to 38 stations, accounting for coverage of 45% of the United States.
Jack Abernethy, CEO of Fox Television Stations, said: “Meredith Broadcasting’s successful track record of operating winning stations is a tremendous advantage for My Network TV’s affiliates in Portland and Kansas City. We’re thrilled to have them as an integral part of our network.”
Paul Karpowicz, president of Meredith Broadcasting Group, commented, “Meredith is very happy to be associated with My Network TV in Portland and Kansas City. In a very competitive landscape, we think the MyNetworkTV model offers a great opportunity from a ratings and revenue perspective.”
Gregg Filandrinos, executive vice president and COO of Roberts Broadcasting, added, “I am delighted to sign WRBU as St. Louis’ My Network TV affiliate. This network represents the most effective and productive model to be a national broadcast network affiliate without losing control of your localism.”