Gray Names New GMs And TV VPs
Gray Television announced Monday that it has promoted four station department heads to general managers.
Each of these individuals succeeds a regional VP-GM who, until now, have been running a local station as well as overseeing additional Gray television stations. The former RVPs will now oversee Gray television stations on a full-time basis in the new position of television vice presidents. These changes, which had been planned for many months, become effective today.
In Lexington, Ky. (DMA 63), Gray promoted Jeff Anderson to GM of WKYT (CBS) and WKYT.com. He has been director of local and digital sales at WKYT since early 2014. He has held a number of sales positions in his career, including director of sales for Republic Media in Phoenix and VP of advertising for the local newspaper, the Lexington Herald Leader. Anderson grew up in Harlan, Ky., and graduated from the University of Kentucky.
In Charleston-Huntington, W.Va. (DMA 73), Gray named Matt Moran the GM of WSAZ (NBC), WQCW (CW), MeTV and WSAZ.com. For the past six years, he has overseen sales for these properties as general sales manager. For the preceding 15 years, he had been the president-CEO of Moran Holding Corp., which owned and operated several businesses in the automotive industry. Moran holds a Bachelor of Science degree from Ball State University and an MBA from the University of Utah.
In Colorado Springs (DMA 87), Gray has named Liz Haltiwanger GM of KKTV. Liz joined the station as a producer in 2003. She has led the news department for the past 10 years. During her tenure as news director, KKTV has been named Station of the Year by the Colorado Broadcasters Association multiple times and has been honored with regional Edward R. Murrow and Emmy awards for Best Newscast, Investigative Reporting, Breaking News, and more. Haltiwanger is a board member of the Colorado Freedom of Information Coalition and is president of the Colorado Springs Press Association. She holds a Bachelor of Science degree in journalism from The University of Colorado Boulder.
In Lansing, Mich. (DMA 115), Gray has named Debbie Petersmark GM of WILX (NBC) and WILX.com. Debbie joined the station in 2000 as an account executive, and she has been general sales manager since 2014. Prior to joining WILX, Petersmark spent 10 years at the Sparrow Foundation as the manager of the Children’s Miracle Network, where she led the fundraising efforts for the Regional Children’s Center and produced an annual telethon. She holds a Bachelor of Arts degree from Indiana University.
For the past few years, four Regional VPs-GMs led their stations and assisted Gray leadership in overseeing additional television stations. In their new positions as television VPs, Chris Mossman from Lexington, Matt Jaquint from Charleston, Nick Matesi from Colorado Springs, and Mike King from Lansing, Mich., will oversee various television stations for Gray on a full-time basis.