Meredith Stations Slot ‘People’ Syndie For 2020
People magazine will launch a daily syndicated show in fall of 2020 that will air on all 17 Meredith local television stations across the U.S.
The new People half-hour weeknight program will highlight the most popular features from People, including entertainment news, exclusive interviews, feature stories, beauty, crime and much more. The show will be produced by Four M Studios, Meredith’s in-house television production company.
“This will be another first for People,” said Bruce Gersh, president of People, Entertainment Weekly and Four M Studios. “People is a cultural force, and this is a natural extension of one of the most trusted brands in media. The Meredith Local Media Group has been an incredible partner and we are thrilled to be able to bring premium programming to local audiences and People consumers around the country.”
Meredith’s Local Media Group includes 17 television stations reaching 11% of U.S. households. Meredith’s portfolio is concentrated in large, fast-growing markets, with seven stations in the nation’s top 25 and 13 in top 50 markets including Atlanta; Phoenix; St. Louis; Portland, Ore.; and Nashville. The group currently airs a 30-minute weekend show from People called People Now Weekend.
“We couldn’t be more pleased with the success that ‘People Now Weekend’ has had on Meredith’s local television stations,” said Patrick McCreery, president, Meredith Local Media Group. “Since we launched People Now Weekend in our 12 markets in June, we have seen unparalleled success. It’s clear our audiences want entertainment and celebrity news, and we are excited that we can offer the programming they want, and it’s produced by the trusted People brand.”
The new People primetime show, which will begin airing in 2020, will air in addition to People Now Weekend.