OTT News Summit: Content, Tech, Rev Challenges
News organizations framed out the major challenges they face on streaming platforms at TVNewsCheck’s first OTT News Summit.
The day-long event, held on June 11 at the Microsoft Conference Center in New York, featured a keynote interview with Cheddar CEO Jon Steinberg, a market overview by Magid’s Katie Larson and panels looking at content strategies on both the local and national levels; the OTT technology stack; discoverability and audience engagement; measurement; ad technology; and monetization strategies.
Streaming executives from CNN; Fox News; CBS News Digital; ABC News; CBC; Newsy; CBS Local; Sinclair; Nexstar; the E.W. Scripps Company; Gray Television; Cox Media Group; Tribune Broadcasting; Hearst Television; Graham Media Group; The Weather Channel; the Weather Group; and KSL were all on hand to share insights and swap strategies.