First National News Literacy Week Set
The first National News Literacy Week, designed to raise awareness of news literacy as a fundamental life skill, will be held Jan. 27-Jan. 31.
The initiative, presented by The E.W. Scripps Co. and the nonprofit News Literacy Project, will provide educators, students and the general public with easy-to-implement tips and tools to help them sort fact from fiction in today’s media landscape.
The public will have access to lessons from the News Literacy Project’s elearning platform, Checkology virtual classroom, while Scripps’ 60 television stations and national media brands including Newsy and Stitcher will publish stories and run a national advertising campaign focused on the critical need for news literacy and the important role of a free press in a healthy democracy. Scripps’ stations will work with high schools in their communities to produce original pieces of student journalism that will focus on issues of importance to local audiences and will further promote understanding of news literacy.
Creative (digital, social, on-air, audio) assets are available for media organizations interested in joining the conversation; contact Rebecca Cochran ([email protected]) or Amanda Brown ([email protected]) for more information.