TAG Video Systems Introduces Zer0 Friction To Deploy, Operate And Acquire Broadcast Technology

TAG Video Systems, a global provider of SW, IP, COTS/cloud, probing, monitoring and multiviewing solutions, is reassuring broadcasters, during this time of heightened news and media consumption, that global operations are uninterrupted, and in fact strengthened by the company’s Zer0 Friction business strategy, what it calls an industry first.

Zer0 Friction takes broadcast technology to the next level; leveraging TAG’s unique ability to handle both compressed and uncompressed formats. Supporting all major industry standards such as SMPTE 2110, 2022-6/7, JPEG 2000, MPEG TS, DASH, HLS and CMAF, TAG’s solution can be applied to all four major broadcast applications: live production, playout, delivery and OTT.  Zer0 Friction allows clients the operational agility to manage the software across applications and locations, thus maximizing asset utilization.

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“For years the industry has expressed concerns about the low utilization of broadcast technology,” said TAG’s Zero Friction Officer Kevin Joyce. “In many cases systems are being used less than 30% of the time. With Zer0 Friction TAG’s customers are no longer restricted in how they use our multi-functional applications, where they use them across their ecosystem, or when they use them.

“Broadcasters can now use a multiviewer for live production in a facility in London and as soon as they are done, apply the license to probe for errors in an OTT facility in New York. Finally, the clients will be unrestricted operationally and financially to deliver the best possible content to consumers with Zer0 Friction.”

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As the industry transitions to cloud based IP workflows, TAG says its Zer0 Friction approach “is an industry first in what is expected to be the only way broadcast applications will be deployed in the future.  Zero Friction breaks down the traditional barriers across the three pillars of a truly digital workflow — technology, operations and asset utilization.


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