The NAB Education Foundation (NABEF) announced today the winners of its eighth annual Service to America Awards. Winners will be honored at the Service to America Awards Gala on Monday, June 12, at the Ritz-Carlton Hotel in Washington, DC. The celebration recognizes outstanding community service by local broadcasters. Following is NABEF’s description of the winning […]
The NAB Education Foundation (NABEF) announced today the winners of its eighth annual Service to America Awards. Winners will be honored at the Service to America Awards Gala on Monday, June 12, at the Ritz-Carlton Hotel in Washington, DC. The celebration recognizes outstanding community service by local broadcasters. Following is NABEF’s description of the winning entries.
Service to America Television Award
This award recognizes a television station for the totality of its efforts and its commitment to excellence in serving its community.
WPBF-TV West Palm Beach, FL
WPBF’s commitment to the West Palm Beach community reflects the needs of their audience. Each year the station creates and supports several community outreach initiatives covering a variety of areas including education, healthcare, children, breast cancer awareness, severe weather preparedness, and Town Hall meetings. During 2005, the station’s commitment to advancing breast cancer awareness was taken to a new level when anchor Kristen Hoke was stricken with the disease. When Kristen chose to share her daily battle with viewers, WPBF stepped up to support her efforts to raise money for the Making Strides for Breast Cancer Walk.
Service to America – College Radio Award
This award recognizes a non-commercial or commercial tax-exempt college radio station for its efforts to serve its community.
KMSU-FM Mankato, MN, Minnesota State University
Minnesota State University’s KMSU is driven by a mission to connect to the community, promote diversity, provide a learning environment and serve underrepresented communities. KMSU’s Human Race Radio is a monthly program that provides facts and opinions on topics including media bias, the state of religion and community organizations. The program is designed to engage the community in discussions about sensitive topics. The station also sponsors a Toys for Tots program and a High School News initiative that offers students from public and private schools the opportunity to produce their own show which is aired for one hour each Saturday.
Service to Children Awards
These awards spotlight television and radio stations for outstanding programs, campaigns and public service announcements produced for the benefit of children.
Radio: KVAK-FM/AM Valdez, AK
KVAK serves the children of Valdez by inviting them into the studio each week to participate in the KVAK Kids Club. The goal of the Kids Club is to engage local children in activities aimed at promoting community service. Each month KVAK picks a different community service theme and Kids Club members in the 4th through 6th grade record the community service announcements. The messages air a minimum of three times daily, every day on both the FM and AM stations.
Television: WLTV-TV Miami, FL
For the past five years, Univision 23 has gone into the classrooms of Southern Florida for Club de Libros 23 or Book Club of Channel 23. The program is geared to promote Spanish literature among students and encourage them to practice the language of their ancestors or learn a new language. Other WLTV programs include a collaboration with the National Dissemination Center for Children to help promote a better understanding of children’s mental disabilities, Alcanzando el Exito Escolar, a special program designed to help potential drop outs stay in school and a program with the Children’s Trust to help find permanent homes for children and teenagers in the Miami Dade area.
Given to one television and one radio station, this shared award recognizes broadcasters and their corporate or community partners for exemplary public service.
Television: KRON-TV San Francisco, CA
Since 1998, KRON’s “Student’s Rising Above” project has raised more than $3.2 million to help send low-income students to college. The station created an ongoing series of KRON 4 news stories, specials and public service announcements describing the experiences of low-income teenagers who are overcoming staggering obstacles. Since starting the program, the station has partnered with several organizations including the Peninsula Community Foundation and the Summer Search Foundation to grow this project. This year, they partnered with ANG Newspapers to broaden exposure to the student’s stories.
Radio: WTMX-FM Chicago, IL
For the past six years 101.9 FM, THE MIX has hosted the most successful radiothon in North America for Children’s Miracle Network. The 36-hour radiothon raised over $2.1 million for Children’s Memorial Hospital, which serves over 200,000 children in the Chicago area each year. Since the radiothon began, THE MIX has raised over $8.4 million for the hospital, all of which has been used for pediatric research, patient care, education and advocacy.
Friend in Need Awards
These awards, given to one television and one radio station, honor broadcasters for outstanding service in the face of natural disasters and other potentially life-threatening situations.
Television: WSET-TV Lynchburg, VA
When the tsunami struck Asia in December 2004, WSET-TV and Gleaning for the World, a non-profit ministry, teamed up to form the Heart of Virginia Tsunami Lifeline. In addition to raising over $119,000 in cash contributions, they provided 33 fishing boats to local fishermen in Kalmunai, Sri Lanka, shipped hygiene/school kits, and helped to construct a handloom-weaving factory in Kalmunai. WSET-TV also broadcast special programming, “Tsunami Lifeline: From the Heart of Virginia to the Heart of Sri Lanka.” Viewers had the opportunity to see evidence of their charitable donations at work.
Radio: KHUM-FM Ferndale, CA
KHUM stepped up to the plate when several unexpected storms caught Humbolt County off guard between Christmas and New Year’s Eve. On New Year’s Eve, a 97 mile-per-hour storm blasted Humbolt County leaving three quarters of the county without power and the three main highways blocked with fallen trees. KHUM’s staff worked around the clock to keep the community informed with some of the station’s DJs broadcasting from home.
Crystal Radio Awards
The 2006 Crystal Radio Award winners, previously announced at NAB2006 in Las Vegas April 25, will be recognized for their community service as part of this year’s Service to America Awards.
About the Service to America Awards
The Service to America Awards is presented by the NABEF with major support from Bonneville International Corporation and the National Association of Broadcasters. This year’s Leadership Award winner is Former President William Jefferson Clinton. Gulf Coast broadcasters and broadcasters nationwide will be honored for their public service efforts before, during and after Hurricane Katrina with the Samaritan Award. In recent years, NABEF has recognized First Lady Laura Bush, former President Jimmy Carter and First Lady Rosalyn Carter, former First Lady Nancy Reagan, boxing legend Muhammad Ali and former New York Mayor Rudy Giuliani for their extraordinary service in bettering the lives of others. Details about the Service to America Awards are available at www.nabef.org.