The Insider, ET and Extra were among a handful of syndicated shows to post weekly ratings gains in the week ending April 26.
The May sweep got underway in the week ending April 26, but less than 10 syndicated strips saw week-to-week ratings growth.
Magazines were the best performers, with three shows scoring gains. CBS Television Distribution’s The Insider had the biggest improvement in the group and sharpest increase of anything in first run, jumping 12% from the week before to a 1.9, its highest rating since mid-March.
The rally was fueled by an 18% increase to a 2.0 April 20 for a report on allegations the father of 9-year-old Slumdog Millionaire star Rubina Ali was trying to sell his daughter for $300,000.
At the top of the magazine rack, CBS Television Distribution’s Entertainment Tonight climbed 2% in households to a 4.1 and surged 27% among women 18-34; second-place CBS Television Distribution’s Inside Edition lost 3% to a 3.0; Warner Bros.’ TMZ was down 5% to a 2.1; NBCU’s Access Hollywood was unchanged at a 2.0; and Warner Bros.’ Extra was up 7% to a 1.6.
Ratings for game shows were tepid in the week, which included the first two weekdays of the May ratings period.
CBS Television Distribution’s Wheel of Fortune skidded 6% to a 6.5; CBS Television Distribution’s Jeopardy! fell 3% to a 5.6; Disney-ABC’s Who Wants to be a Millionaire was flat at a 2.4; but Debmar-Mercury’s Family Feud rose 7% to a 1.5.
In daytime, the only talk shows to grow from the week before were CBS Television Distribution’s Dr. Phil, which advanced 3% to 3.2, and NBCU’s Maury, which added 6% to a 1.7.
A Phil episode on how to deal with a financial crisis, which was shot on location in Detroit where unemployment has reached 24%, sent the No. 2 talker’s ratings up 16% to a 3.6 on April 20.
In the top tier, CBS Television Distribution’s Oprah was flat at a 4.7; Disney-ABC’s Live with Regis and Kelly lost 4% to a 2.6; while Warner Bros.’ Ellen DeGeneres and CBS Television Distribution’s Rachael Ray held steady at a 2.1 and a 1.7, respectively.
CBS Television Distribution’s Judge Judy continued to mow down the other court shows, climbing 2% to a 4.2 and holding a 2-1 lead over its nearest rival in the category. Judy also tied Wheel as syndication’s top-rated show in household GAA with a 6.5.
CBS Television Distribution’s Judge Joe Brown was unchanged at a 2.1; Warner Bros.’ People’s Court dropped 5% to a 1.8; Warner Bros.’ Judge Mathis sank 13% to a 1.4 and tied Twentieth’s Judge Alex, which slipped 7% to a 1.4.
CBS Television Distribution’s The Doctors was this season’s highest rated new show for the 14th consecutive week, holding steady at a 2.0. Also unchanged were the recently renewed NBCU’s Deal or No Deal at a 1/.6 and Warner Bros.’ Bonnie Hunt at a 0.9. Sony’s Judge Karen tumbled 13% to a new series low 0.7 and Debmar-Mercury’s Trivial Pursuit: America Plays and Program Partners’ Family Court with Judge Penny were flat at 0.6 and 0.5, respectively.
Warner Bros.’ Two and a Half Men led the off-net sitcoms, but was down 2% to a 4.7; Twentieth’s Family Guy was flat at a 3.9; Sony’s Seinfeld slipped 6% to a 3.3; CBS Television Distribution’s Everybody Loves Raymond was up 3% to a 3.0; and Warner Bros.’ George Lopez Show was down 3% to 2.8.
New off-net weekly hours were topped by CBS Television Distribution’s CSI: NY with an unchanged 3.3; NBCU’s House was down 9% to a 2.1; NBCU’s Monk gained 6% to a 1.7; Twentieth’s Boston Legal hit a new season low 1.4, sliding 7%; and Disney-ABC’s Desperate Housewives dropped 8% to a 1.2.
The off-cable Litton’s Storm Stories ran into turbulence, deteriorating 20% to a 1.2; first-run action hour Disney-ABC’s Legend of the Seeker eroded 7% to a 1.4; and the off-TBS Debmar-Mercury’s House of Payne fell 9% to a 2.1.