Grand Rapids-Kalamazoo-Battle Creek affiliates WOOD (NBC), WWMT (CBS) and WZZM (ABC) are launching a news sharing arrangement.
The latest market to institute a news sharing arrangement between stations is Grand Rapids-Kalamazoo-Battle Creek, Mich. (DMA 39).
LIN’s WOOD (NBC), Freedom Broadcasting’s WWMT (CBS) and Gannett’s WZZM (ABC) today announced that beginning July 13 they will share photographers to cover pre-planned stories, such as news conferences, court appearances, ground breakings and other scheduled news events.
News directors or assignment editors will agree on which events will be covered by the pool. The footage will be shared with all three stations. Each station will decide how to use the video.
This arrangement, the stations say, creates efficiencies that then will let them focus more resources on local enterprise reporting.
“Viewers benefit because the video pool allows each station to cover more local news across multiple platforms,” said Janet Mason, WZZM president-general manager. “With this arrangement in place, I look forward to our station doing more of the unique enterprise stories and franchise reporting our viewers expect from us.”
Jim Lutton, WWMT vice president-general manager, said: “We’re excited about this alliance which will further enhance the WWMT news viewer experience. By pooling news resources, our goal is to ensure that every WWMT newscast will include more of the local stories, breaking news and other community-related news our viewers have come to expect.”
“This agreement,” said Diane Kniowski, WOOD president-general manager, “will allow WOOD TV8 to expand our news and still protect the uniqueness and high quality of content that our viewers have come to expect.”
The stations will continue to operate independently in all other areas of their businesses, including their news operations. The stations will not share on-air talent and will independently make decisions on how to gather and report the news.