Launched this week, the syndicated Eco Company has been cleared on 185 stations for 70% U.S. coverage.
This week marks the debut of the new weekly syndicated show Eco Company, an environmental lifestyle show hosted by high school students.
Produced by Red Willow Films, the show is hosted by a diverse group of teens and has debuted on 185 stations in 130 markets around the United States for 70 percent clearance or nearly 81 million homes.
Eco Company’s lineup of stations for season one includes clearances from major station groups such as Tribune Broadcasting, Cox Communications, Hearst Television, Belo Corporation, Newport Television, Media General, Pappas Telecasting, Granite Broadcasting, Local TV, Raycom Media, Journal Broadcast Group and more.
Eco Company is hosted by four high school students. Adam Courtin, Jordan Fowler, Jessica Mann, and Brendan Young spent their summer in recycling facilities, at farmers markets, on compost heaps, on boats learning about plastic pollution and talking to green teens. They visited the California Academy of Sciences, Monterey Bay Aquarium and the California Fuel Cell Partnership. In addition to featuring environmental problems and solutions, Eco Company also profiles teenagers and schools committed to environmental stewardship.
Red Willow Films Founder Bob Anderson came up with the show’s concept and handled most of the show’s syndication. Anderson, the former general manager of KOFY (formerly KBWB) San Francisco, says he created the show to fulfill stations’ needs for educational and informational programming as defined by the FCC.
“I programmed TV stations for 20 years and rarely saw new and innovative programming developed in this category,” Anderson says. “I had a real sense that stations would jump at the chance to put something on their schedules that was meaningful, intelligent and original, and focused on a ‘hot’ topic like the environment. I was right. There was not a single station that I contacted that didn’t have interest in the show.”
Eco Company is supported by an interactive Web site (www.eco-company.tv) where young viewers can upload their own videos about how they, their school or their community are going green. Red Willow Films is producing 13 half-hours of Eco Company in high definition for the first season of the show.