TVNewsCheck Contributing Editor Price Colman set out this summer to see first hand how the economy and the fundamental changes in the media business were affecting four stations in the East, off the coast and outside the Top 25. Today, he profiles WHP Harrisburg, Pa. (DMA 39) and its GM Holly Steuart who returned to the market after a stint in news at competitor WHTM in 1988-94. Now, as the leader of Newport’s CBS affiliate (and a MNT subchannel as well as managing Nexstar’s CW affil WLYH), she’s got more to worry about than news deadlines. WHP is working hard to attract new advertisers and getting creative (spotlighting local sports on its digichannel, enhancing its Web presence and creating a station iPhone app). Next week: WRAL Raleigh, N.C., and WVLT Knoxville, Tenn.
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