DMA 99

Kenneth M. Freedman Named GM Of KWQC

Young Broadcasting picks the TV sales veteran to run its NBC affiliate in Davenport, Iowa.

Young Broadcasting today announced the appointment of Kenneth M. Freedman as the new general manager of KWQC, its NBC affiliate in Davenport, Iowa (DMA 99). He joins the station from KGW Portland, Ore., where he was general sales manager, and succeeds interim GM Brian Greif.

An experienced broadcast and new media executive, Freedman has led sales and marketing teams for major broadcast groups including Belo, Fox News Corp., Meredith, Cox and Post-Newsweek, in such diverse markets as Portland, Salt Lake City, New York and Orlando, Fla.

Freedman began his career in sales at WELI-AM in New Haven, Conn., and in New York, where he became the top revenue producer in the country for HRP, advancing in responsibility as VP of sales of the major national rep firm. He also led national and local sales efforts at WKMG, WOFL and WRBW, all in Orlando.

As VP-general sales manager of Fox O&O KSTU Salt Lake City, Freedman led teams that boosted the station’s market share, taking it from third- to first-place in revenues. At Portland’s KGW Media Group, Freedman took on sales responsibilities for both the NBC affiliate and its digital properties, again leading top revenue-generating teams within the Belo Group.

“Ken has been an inspiring leader throughout his career — building broadcast and new media teams, and leading those teams to setting sales records and growing business at every station where he has worked,” said Deborah McDermott, president of Young Broadcasting.

Comments (2)

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Janet Frankston Lorin says:

May 2, 2011 at 5:38 pm

OK… so if he’s all that, why is he going to Davenport frickin’ Iowa? Was it something he said?

Carol Zillgitt says:

May 4, 2011 at 11:43 am

Ken did such a great job in Portland. He was GSM over the number #1 station in the market, and the CPP’s in the 22nd largest market are lower than that of the 30th largest market. All the media buyers will love Ken.

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