Numbers come up as viewers come back in the week after the Fourth of July and Wimbledon. Games and magazines do especially well.
With July Fourth and Wimbledon completed, ratings for syndicated shows bounced back in the week ending July 16, according to Nielsen’s live plus same day household ratings. The achievement was especially significant considering that levels of people using television fell by some 2.6 million viewers during the week.
The two top talkers both came back from season lows. King World’s Oprah rebounded to a 5.3, up 13% for the week but down 13% from last year. CBS Paramount’s Dr. Phil was talk’s biggest gainer, at a 4.7 jumping 21% for the week and 4% from last year.
Buena Vista’s Live with Regis and Kelly at a 3.2 was up 3% for the week and down 9% for the year. NBCU’s Maury at a 2.8 was up 4% on the week and down 10% on the year. NBCU’s Jerry Springer at a 1.9 was unchanged on the week, although down 17% from last year. CBS Paramount’s Montel Williams at a 1.8 was up 6% for the week but down 22% from last year. Warner Bros.’ Ellen Degeneres was broken out every day in the prior week and thus had no rating. In the week ending July 16, Ellen scored a 1.7, down 6% for the year.
Among the rookie talkers, Warner Bros.’ Tyra Banks scored its best ratings in six weeks, gaining 7% to a 1.5. That was enough to keep Tyra ahead of NBC U’s Martha for the sixth week in a row. Martha came in at a 1.2, after being broken out in the prior week.
The games and the magazines both were as hot as the weather this week, with every show in both genres seeing an increase.
Among the games, King World’s Wheel of Fortune at a 7.0 was up 11% for the week, although down 9% from last year. King World’s Jeopardy! at a 5.7 was up 10% for the week, but down 11% for the year. Buena Vista’s Who Wants to be a Millionaire at a 3.1 jumped 15% for the week, unchanged from last year. And Tribune’s Family Feud at a 2.2 popped 16%, although it was down 4% from last year.
On the magazine rack, CBS Paramount’s Entertainment Tonight remained the number-one magazine, at a 4.4 gaining 7% for the week and holding steady with last year. King World’s Inside Edition at a 3.2 was up 10% for the week and up 3% from last year. CBS Paramount’s The Insider at a 2.4 was third, up 4% on the week and declining only 4% from last year. The Insider was preempted in New York and a few other markets during the week due to news coverage of local storms.
NBC Universal’s Access Hollywood, which got crushed the prior week due to coverage of Wimbledon tennis, recovered nicely. At a 2.3, Access Hollywood jumped 35% for the week and 10% for the year. Warner Bros.’ Extra!, which beat Access Hollywood last week for the first time since September, at a 2.0 was up 11% for the week and was even with last year.
Like the talk shows, the top two court shows rebounded from season lows last week. CBS Paramount’s Judge Judy at a 4.6 jumped 18% for the week and dropped 4% from last year. CBS Paramount’s Judge Joe Brown at a 2.9 was up 7% for the week, but fell 12% from last year. Still, Warner Bros.’ People’s Court and Twentieth’s Divorce Court gave Judge Joe a run for his money, each coming in at a 2.7 and up 4% for the week. People’s Court was unchanged from last year, while Divorce Court was down 4% from last year.
Meanwhile, Warner Bros.’ Judge Mathis was unchanged at a 2.3, and down 8% from last year. The rookie, Twentieth’s Judge Alex, at a 2.0 was down 5%. Sony’s Judge Hatchett at a 1.7 was down 6% for the week and the year.
Finally, the off-net sitcoms also recovered, with the top four shows all coming off of season lows. King World’s Everybody Loves Raymond at a 5.1 was up 9% for the week but down 7% from last year. Sony’s Seinfeld at a 4.7 was up 7% for the week and down 8% from last year. Warner Bros.’ Friends at a 3.9 was up 22% for the week, but down 15% from last year. And Carsey-Werner’s That ’70s Show at a 3.4 was up 13% for the week and up 17% from last year, helped by its cable run on FX.