Fox Entertainment Group licenses entire three-season run of the critically acclaimed favorite to MSN, HDNet and G4. Syndicating simultaneously on three platforms marks industry first, Fox says.
Fox Entertainment Group, MSN, HDNet and G4 announced today that the complete three-season (53 episode) of the award-winning comedy Arrested Development will be available soon online, on high-definition TV and on basic cable.
“We’re thrilled that this groundbreaking, critically-acclaimed show will find an entirely new audience through a variety of complementary platforms—from rich media, to hi-def TV to cable,ÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬Ãƒâ€šÃ‚Â said Peter Levinsohn, president of Fox Digital Media. “This is the first time a series has been licensed to three platforms simultaneously, a testament to the explosion of the aftermarket for high-end content. We’re actively developing this exciting new arena with partners like MSN, HDNet and G4.ÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬Ãƒâ€šÃ‚Â
Produced by Twentieth Century Fox Television and Imagine Entertainment, the multiple award-winning Arrested Development ran for three years on Fox and was one of the most celebrated comedies in the network’s history.
“This studio has led the industry in producing content for digital media, from our mobisode series to our DVD prequels to the vast array of wireless applications inspired by our shows,ÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬Ãƒâ€šÃ‚Â commented Twentieth Century Fox Television Presidents Gary Newman and Dana Walden. “Arrested Development is exactly the right property to roll out on these exciting new media platforms. It’s a win for both the loyal and passionate fans who adored the show during its network run and the millions more who will now have a chance to discover its genius.ÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬Ãƒâ€šÃ‚Â
MSN will have the portal rights to syndicate the show for a three-year term, making the series available for the first time online. As part of the pact, MSN said it will produce and launch “a new range of interactive entertainment elements to build a community for Bluth family fans, who are ferocious in their devotion to the hilarious, suddenly penniless and equally clueless clan.ÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬Ãƒâ€šÃ‚Â Later this year, all episodes of Arrested Development will be streamed on MSN Video and available on demand at no cost to MSN visitors. Advertising opportunities associated with the online syndication of the series include display and streaming video plus sponsorship packages incorporating MSN media and in-content integration.
“On TV, Arrested Development created an incredibly passionate and dedicated fan base and we’re thrilled to bring this series to the MSN audience,ÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬Ãƒâ€šÃ‚Â said Rob Bennett, general manager of entertainment and video services for MSN. “Our partnership with Fox Entertainment Group further demonstrates MSN’s commitment to being the best source of great entertainment content online.ÃƒÆ’Ã‚Â¢ÃƒÂ¢Ã¢â‚¬Å¡Ã‚Â¬Ãƒâ€šÃ‚Â
HDNet will have exclusive HD television access to the series for three years. HDNet will begin airing Arrested Development episodes in September on its network, which is available through both cable and satellite platforms. HDNet produces a slate of original series and has licensing deals with a number of entertainment providers as well.
G4, which describes itself as the fastest growing network for 2006 and the No. 1 podcasted network in the country, targets the male 18-34 audience. It has acquired the basic cable rights for the series for three years which it will begin airing in October 2006.