The syndicated daily lifestyle program has been sold in 135 cities, including four of top five U.S. markets.
Meredith Corp. announced today that it has renewed The Better Show for its sixth season, beginning in September. So far, the show has cleared four of the top five U.S. TV markets (New York, Los Angeles, Chicago, Philadelphia) and has been sold in 135 cities.
In addition to Meredith, groups that have renewed or acquired The Better Show for fall 2012 include: CBS, LIN, Sinclair, Hearst, Newport, Gray, Northwest and New Age. Sales efforts are still underway, and Meredith said it expects to add additional station groups and markets before the new season begins.
“As we move into our sixth season starting this fall, we are encouraged by the increased interest we are seeing from station groups who want this programming,” said Kieran Clarke, executive vice president and general manager of Meredith Video Studios.
The Better Show leverages Meredith’s home, shelter and parenting expertise and is based on content from its various brands such as Better Homes and Gardens, Parents, Family Circle, More and Fitness. It is now being shot at new high-definition studios in Manhattan, and last season marked the arrival of JD Roberto, who joined Audra Lowe as co-host.