In partnership with TAP Inc., the Fox station group is developing a locally oriented, five-night-a-week dating show that will allow viewers to participate over the Web. It will get its first run at KUTP.
Fox Television Stations and TAP Inc. today announced the launch of My Dating Place, an interactive show designed to bring together singles in their hometowns. It will debut in Phoenix on the Fox owned-and-operated My Network TV station, KUTP.
“My Dating Place is a continuation of our efforts to link our television stations, digital properties and viewers in an exciting interactive experience,” Frank Cicha, SVP of programming, Fox Television Stations, said in a statement. “This program combines these ingredients to create a unique home viewing encounter that allows people to connect with others looking to date in their hometown.”
My Dating Place will air five nights a week as an extension of a Web-based dating service and viewers’ online participation will drive what is presented each night, Fox said. KUTP is now soliciting participants in the show over its Web site and TAP expects to begin shooting the pilot in October.
John Terenzio, TAP president and My Dating Place creator and executive producer, said, “Until now, dating shows have been national in nature and more about showmanship than function. However, today’s audience is aggressively seeking to fully participate in content and do more than just cast a vote or buy a product. My Dating Place is a way for viewers in every community to be served with a positive, interactive television experience.”