CoxReps will be the exclusive national sales rep for all of Tribune’s TV stations, including 19 recently acquired from Local TV, under the new agreement.
CoxReps and Tribune Broadcasting have extended their decades-old sales rep relationship, this time adding the 19 TV stations Tribune recently acquired from Local TV into the mix.
Under the new agreement, CoxReps will be the exclusive national sales representative of the Tribune broadcast group, which owns or operates 42 TV stations, WGN America, Antenna TV and THIS TV, as well as Tribune Studios and WGN-AM, according to a Cox release.
The deal took effect July 14, furthering a relationship that has spanned more than three decades.
“The enhancement of our partnership solidifies that bond and strengthens both companies,” CoxReps President Jim Monahan said.