The news that some broadcasters are unsure whether rolling out a new broadcast standard is worthwhile is disturbing. ATSC 3.0 is vital if broadcasters are to remain a vital and important player in the modern mediascape crowded with digital wannabes. It will take a unified broadcasting industry to convince Washington to help aid in the necessary transition.
To read stories published more than one week ago, please log in.
If you do not have a free member profile, creating one is fast and easy.