Leading spot TV advertising and technology executives will address how the global coronavirus pandemic has affected their business during a TVNewsCheck Working Lunch Webinar set for June 25 at 1 p.m. ET. Speakers will talk about geo-targeting in a patchwork of DMAs in different stages of coping with the crisis; new categories and opportunities, and progress on impression-based selling, performance-based campaigns and the rollout of technologies to streamline and optimize transactions. Register here
In this week’s video, Michael Depp and Harry Jessell look at the folly of FCC Commissioner Brendan Carr, preview next week’s Top 30 station groups forecast and unpack a week marked by historic protests and problematic attacks on the journalists covering them.
Disney Advertising Sales says sports TV advertising deal-making is slowly ramping up — partly due to live sports coming back to TV over the next few months. “The sports marketplace has started to move,” says Rita Ferro, president of Disney Advertising Sales. “We are well on our way in terms of multi-year deals.”
Sinclair Broadcast Group said its shareholders elected the nominated nine directors at the company’s annual shareholders’ meeting on June 4. The elected directors are David D. Smith, executive chairman, chairman of the board of the company; Frederick G. Smith, director and vice president of the company; J. Duncan Smith, director, vice president and secretary of […]
Nearly three months after clearing most of their personnel out of their buildings and into remote work environments, many station groups say bringing them back will be a slow and highly cautious process.
On Thursday, the S&P 500 lost 10.52 points, or 0.3%, to 3,112.35 after being on track earlier in the day for its longest winning streak since December.
It’s designed to help political buyers purchase more targeted campaigns ahead of 2020 election.
The S&P 500 rose 1.4% Wednesday for its fourth straight gain as lockdowns loosen around the world and raise hopes for a coming economic recovery. Treasury yields also strengthened in a sign of improved confidence after reports suggested that while the U.S. economy is still getting pummeled, it may not be as bad as economists had feared.
Longtime media and advertising executive Robert Wussler has joined Los Angeles-based asset management company Manhattan West as executive director. Among other duties, Wussler will provide tailored asset-management services to a select group of high-net-worth private clients, and he will expand the firm’s New York City presence. He also will launch a practice specializing in evaluating investment […]
Mitch Rose, SVP of federal government affairs for Comcast NBCUniversal. has been named EVP and head of the company’s Washington. Rose succeeds Kathy Zachem, who is retiring after 13 years with Comcast NBCU.
The purchase of WWJX Jackson, Miss., by Radiant Life Ministries tops the latest list of TV station transactions submitted to the FCC for its approval, according to BIA Advisory Services.
On Tuesday, U.S. stocks extended their gains for a third consecutive day following a rally in global stocks, driven by optimism that the global economy will begin to recover as governments gradually allow businesses that were closed due to the coronavirus outbreak to reopen.
Advertising rebounded in April — at least on connected televisions — as the initial wave of public service-driven advertising ebbed and brands began to take advantage of the rise in screen time in quarantine. Programmatic ad transactions on CTV rose 40% between April 5 and May 11 after falling 14% during March, according to research from Pixalate.
Scripps chooses the former news and sales exec and Cheyenne, Wyo., GM to lead its ABC-CW duopoly in Tucson, Ariz.
The Weather Channel is the latest media outlet to join OpenAP, the consortium of media companies working to help advertisers buy TV with some of the new methodologies they say they crave.
Confirming information from many other sources, national TV had a tough April, according to Standard Media Index. Broadcast network TV was down 33.4% to $907 million versus the same month a year ago. National TV cable networks were 24.8% lower to $1.66 billion.
Dennis Wharton is exiting his post as chief spokesman and communications strategist for the National Association of Broadcasters at the end of June after 24 years, the longest such tenure in the group’s history. In a previous life, Wharton covered Washington as the D.C. bureau chief for Variety.
The nation’s big media companies are trying to avoid great pressure from advertisers and media buyers to take severe cutbacks in ad rates in early talks as part of the industry’s annual upfront ad market, according to three executives familiar with discussions. Their pushback suggests owners of networks like CBS, NBC, ABC and Fox are betting that a return of favorite TV elements like sports will draw new interest from sponsors and generate more demand for TV commercials — and potentially help them avoid capitulating to the most onerous demands.
Pay TV video-subscriber losses, fueled in part by the economic uncertainties surrounding the pandemic, reached a record high in the first quarter and are expected to get bigger, leaving exposed two of the largest revenue segments for programmers —
retransmission consent and affiliate fees.
Stocks closed higher Monday, extending their run. The S&P 500 climbed 0.4% after wavering between small gains and losses in the early going. Banks, companies that depend on consumer spending and communications companies accounted for a big slice of the gains. Health care was the only sector to fall. Bond yields were mostly higher, another sign of optimism among traders. Oil prices fell.
Three online advertisers are suing Google for allegedly violating antitrust laws by monopolizing digital advertising markets. “Google leveraged its stranglehold on online search and search advertising to gain an illegal monopoly in brokering display advertising on other companies’ websites,” the marketers allege in a class-action complaint filed last week in U.S. District Court for the Northern District of California.
The TV station executive with nearly 30 years of broadcast management, sales, and marketing experience is tapped by Nexstar to lead its Fox-MNT duopoly in Charlotte, N.C.
Mike Gravino, managing director of the Next Gen TV Coalition and executive director of the LPTV Spectrum Rights Coalition, has died, according to the Advanced Television Broadcast Alliance and various reports. Gravino had retired last week to enter a D.C. hospice to deal with pancreatic cancer, former D.C. lobbyist and broadcast executive Preston Padden had tweeted May 29.
The move to succeed Kyle Grimes in Harrisburg-Lancaster is a return to the Keystone State for the veteran Hearst station executive, who most recently was president-GM of WPTZ-WNNE Burlington, Vt.