TVN FOCUS ON ADVERTISING

TVN Focus On Advertising | Tag Team Of Fox, WWE Ready To Wrestle

Friday Night SmackDown, as the latest incarnation is called, will begin Friday at 8 p.m. ET. Both Fox and the WWE are betting the show’s return to broadcast primetime will make a big impression on viewers and big bucks from advertisers.

DMA 16: MIAMI

WPLG Moves To Impressions-Based Ad Sales

Berkshire Hathaway’s ABC affiliate in Miami says the switch will give advertisers an easier way to purchase schedules across all of its ad platforms.

CLOSING BELL

Dow Tumbles 344, Nasdaq Drops 91

Stocks sank Tuesday as U.S. manufacturing weakened in September for the second straight month as President Donald Trump’s trade war with China dragged on confidence and factory activity. It dashed economists’ expectations that August’s contraction had been an aberration, and stocks and bond yields immediately reversed course to drop sharply lower following the report.

BRAND CONNECTIONS

Worldwide TV Sports Fees Seen Rising Sharply

Global sports TV rights fees — pushed by rapidly growing streaming platforms — are predicted to continue rise sharply over the next six years. Worldwide sport rights revenues will grow 75% over  seven years — 2018 through 2025 — to $85.1 billion from $48.6 billion, according to research group Rethink TV.

Byron Allen Buying 11 Stations For $290M

Allen Media Broadcasting is purchasing USA Television’s portfolio of 11 network affiliates in nine markets. Bob Prather has agreed to stay on to manage the group.

Discovery Taps Comcast’s FreeWheel For Unified Ad Management

MARKET SHARE Q&A

From Part-Time Master Control To Corporate VP

Maryann Balbo, vice president at Cox Media, started her broadcast career as a part-time master control operator in her hometown of Watertown, N.Y. Today, she lives in lives in Wichita, Kan., and is responsible for operations and advertising sales in Cox’s Kansas and Arkansas markets. She talks about her career, how she went from being the only woman in the engineering department to eventually being a station general manager and then corporate VP with stops in sales, programming and marketing along the way.

Little Movement Atop New Nielsen DMA Ranks

In Nielsen’s latest annual ordering of its 210 Designated Market Areas, there are only five changes in the top 20 markets and three among the top 10: San Francisco is now 6, Washington is 7 and Houston is 8. But there is a lot of movement in markets 35 on down.

RETRANS

Tegna Grants Charter Retrans Extension

Tegna, which hours earlier warned Charter Spectrum customers that they could lose access to programming from their 45 television stations across the country at 10:59 p.m. PT Monday, said it granted the cable operator a temporary extension as talks continue.

Mission Broadcasting Names Two VPs

Lance B. Carwile is promoted to vice president and corporate program director, while Sharon K. Moser moves up to vice president and corporate controller of the 21-station group.