Turner Sees Volume Growth In Upfront Market

ABC Expects Primetime Upfront Volume Gains

The Disney-owned network captured a larger amount of ad commitments for its primetime schedule than it did last year, a signal of Madison Avenue interest in programs like American Idol, The Good Doctorand black-ish. The volume surge at ABC comes despite the network’s loss of Roseanne, the once-celebrated reboot of the Roseanne Barr sitcom that had to be scrapped after its star posted controversial and racist tweets.