After becoming the No. 1 cable network in women 18-34 for the first time last season, ABC Family would seem to be sitting pretty, but the second half of its name has become a huge obstacle as it seeks even more viewers. So on Jan. 12, ABC Family is going away, as the network sheds its moniker for a new name, Freeform.
NEW YORK (AP) — ABC Family is getting a new name. The network announced Thursday it will soon be known as Freeform. The rechristening happens Jan. 12, the same day the network welcomes back “Pretty Little Liars” for its season premiere, along with the series debut of “Shadowhunters.” The network says the name Freeform speaks […]
NEW YORK (AP) — The ABC Family network, home of youthful dramas “Pretty Little Liars” and “The Fosters,” said Tuesday it will change its name to Freeform this winter. The rebranding reflects the Disney-owned network’s worries that its current name is a turnoff to its target audience of 14- to 34-year-old viewers. “This is an […]
ABC Family might look for new graphics, new programs and even a new name in 2015 as part of a proposed reboot that would make it more appealing to its millennial audience, according to a person with knowledge of the Walt Disney property’s plans.
PARK CITY, Utah (AP) — The CEO of a California company is accused of assaulting one of the stars of the now-canceled ABC Family reality show “Beverly Hills Nannies” at his Utah vacation home. Summit County prosecutors say they’ve charged 51-year-old Patrick Henry with assault, damaging or interrupting a communication device, and criminal mischief. He’s […]
The networks with the most LGBT are ABC Family and Fox — once considered the most conservative channels on television. Here’s how they became out and proud.
LOS ANGELES (AP) – A new gadget lets you watch TV on your phone or tablet without a blocky attachment. Audiovox’s “mobiletv” gizmo allows you to pick up free TV signals and watch them on Apple and Android mobile devices without eating into your cellular data plan. The accessory doesn’t have to be attached to […]
BURBANK, Calif. (AP) — “The Fosters” is a study in unlikely bedfellows. The new ABC Family drama pairs mainstream star Jennifer Lopez and Peter Paige, who played bubbly Emmett in the cult favorite series “Queer as Folk,” as executive producers. It brings to television a rare depiction of a lesbian couple as heads of a […]
NEW YORK (AP) — ABC Family is banking big on its biggest hit “Pretty Little Liars,” green-lighting it for another season and approving a spinoff. The network announced Tuesday it renewed the series starring Lucy Hale and Ashley Benson for a fifth season. The new show “Ravenswood” will follow five strangers whose lives become intertwined […]
ABC, ABC Family and ESPN will announce Tuesday that they have adopted the Nielsen Online Campaign Ratings system to measure viewing across both television and online sites, and will base all sales on estimates of what total viewing will be on all those platforms.
LOS ANGELES (AP) — ABC Family says it green-lighted a series pilot from Jennifer Lopez’s production company about a lesbian couple and their diverse family. ABC Family said Thursday the comedy-drama pilot, titled “The Fosters,” is about two women raising a “21st century,” multi-ethnic mix of foster and biological kids. Lopez will be an executive […]