Kayna Whitworth will join the streaming news service’s lineup, joining Linsey Davis, Kyra Phillips and Diane Macedo, beginning Sept.18. L-r: Kyra Phillips, Linsey Davis, Kayna Whitworth and Diane Macedo.
Seni Tienabeso was elevated to executive director of ABC News Live, spotlighting a growing emphasis on streaming news content at the Disney-backed news organization. (Photo: ABC News)
New apps from ABC News Live debut on Fire TV and Android TV platforms with an update coming to the Roku platform and Apple TV apps. The ABC Owned Television Stations are also introducing market-specific apps on Fire TV, Android TV, the Roku platform and Apple TV.
ABC News’ streaming video news network is undergoing an overhaul of its programming strategy in an effort to differentiate it from all the other news content vying for viewers in an election year. By the end of 2020, producers of the service known as ABC News Live expect to stream each day 18 hours of live and original programming, a complete inversion of its current programming mix.
Sharing Strategies For Launching OTT Services
Executives from leading local and national news players in the OTT space discuss their various options for packaging and presenting content on the platform. Also crucial is figuring out how best to differentiate one’s OTT service from the many competing options, overcoming a lack of viewing metrics and personalizing content for viewers.
ABC News is eyeing free, ad-supported streaming services to grow its new livestreaming video channel ABC News Live. Launched in April, ABC News Live is a 24-hour streaming channel that provides live coverage of breaking news and events. Programming on the channel includes livestreams produced by ABC News production teams and reporters from around the world, as well as user-generated videos sourced and cleared by the outlet’s news-gathering team.