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USSI Global To Bring Power Of AI And Digital Out-Of-Home Analytics To Broadcasters

TVNewsCheck | by TVN Staff

USSI Global has created a research and development program that will bring audience analytics to its broadcast customers delivering NextGen TV services. The essential technology component will be developed through its new partnership with AdMobilize, an audience intelligence company. USSI Global’s development platform will leverage the native IP backbone of ATSC 3.0, the broadcast industry’s next-generation over-the-air TV standard, to support real-time analytics during live NextGen TV broadcasts using AdMobilize […]