Virus Has Ad Execs Rethinking Approach

Television network ad sales executives said they are taking a day-to-day approach as some advertisers pull their campaigns, others quickly change the commercials they’re airing and other push commercials they’d planned to air in March and April back to later in the year.

ViacomCBS Sets Ad Sales Team Lineup

ViacomCBS reorganized its ad sales team a month after Viacom and CBS combined and top sales executives from units including Pluto TV, Pop and Smithsonian Channel will be leaving the network. Jo Ann Ross, who had been with CBS before the merger and was given the top job at the combined company over Viacom’s Sean Moran, will continue to have former CBS executives David Lawenda, John Bogusz, Linda Rene, Dave Morris and Chris Simon reporting to her.