Time Warner Cable Media (TWCM), the advertising sales division of Time Warner Cable, has enhanced its AT&T AdWorks agreement for the 2013 broadcast year. Time Warner Cable Media will integrate AT&T U-verse TV homes into the existing fixed scheduling network grids, or the “hard wired” I+ (Interconnects Plus) platform. The expanded agreement will provide marketers […]
AdWorks
May 23, 2022
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Top 30 Station Groups: Nexstar Still No. 1; Gray, Scripps, Allen Busy Buyers
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The total drop is pegged to lower political advertising, while the increase in core looks to come from growing sports gambling, improved auto and solid business from categories like legal Read More
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FCC Watch | A Broadcaster’s Guide To Washington Issues
TVNewsCheck‘s quarterly quick briefing on the legal and regulatory proceedings affecting broadcasters from communications attorneys David Oxenford and David O’Connor.