The storytelling formula adopted across the local TV news industry looks similar to what’s been used for generations. Yet the possibilities for innovation are growing by the day. For several years now, an RTDNA research project, Reinventing Local TV News (RLTVN), has been looking at this gap between practice and possibility.
The total drop is pegged to lower political advertising, while the increase in core looks to come from growing sports gambling, improved auto and solid business from categories like legal Read More
TVNewsCheck‘s quarterly quick briefing on the legal and regulatory proceedings affecting broadcasters from communications attorneys David Oxenford and David O’Connor.
