The free iPhone and iPod Touch alarm clock app, available through the iTunes Store, also features custom wake-up tracks from station anchors.
App Speeds Greater Media’s Path To Profit
Newspaper and radio company Greater Media is putting the iPad to good use, with an app created specifically for its sales team that helps reps cut down on paperwork and boost their time in the field. The app also could stand as an example for other media companies looking to streamline their sales efforts.
The new iPhone and Android apps are rolled out by stations in 15 markets Including Dallas-Fort Worth, Houston, Seattle and Phoenix.
British firm Monterosa is launching a set of tools to help TV companies make their own “second-screen” apps and websites designed to be used by viewers while watching their shows. The tools will be invitation-only for now, and are aimed at broadcasters, producers and brands.
KOMO Launches Connected TV Apps
Using a new ad platform for connected TV from Accelerated Media, Fisher Interactive Network can insert national and local ads and also feature second screen ad capabilities in tablets and mobile devices.
The network will use the ACTV8’s apps to let viewers interact during live broadcasts of Fox shows.
Pushing the boundaries to where its young TV viewers are, as well helping its TV advertising sponsors, The CW will launch a new mobile app where full episodes of its TV shows can be viewed the next day.
With consumers spoiled by choice, app providers are forced to innovate in order to keep pace. This year, the cutting edge lies in highly relevant content, social media integration, streaming media and smart aggregation. In part two of NetNewsCheck’s Special Report on Apps, we turn to content. Yesterday’s story examined the challenge of monetization.
The app genie is out of the bottle. Local news organizations have passed the stage of merely having an app and are moving on to the tricky challenge of monetizing those apps, and to do that, they will have to build on the momentum of local mobile search, unlock the power of geolocation and push for better app metrics.
CBS Corp., in a move aimed at boosting its share of the nearly billion-dollar fantasy-sports business, is opening up its CBS Sports website so outside developers can create apps geared toward fantasy enthusiasts. The site will offer free and paid apps, with CBSSports.com keeping a 30% share of sales of paid ones.
According to a new report from Nielsen, 33% of consumers downloaded news apps during the past month. Some 51% of consumers also said they didn’t mind advertising in their apps if it meant they could access content for free.
Fox Broadcasting Co., Fox News Channel, IGN Entertainment and the Wall Street Journal will launch apps for Xbox this year.
The new technology provides instant on-demand access to KOMO Seattle’s news video available on Android mobile devices. Fisher will roll it out to other markets later this year.
It has been over two months since Facebook announced a new class of social news applications — ones that automatically share links to everything a person reads. Now we are learning more about the readership, strategies and effects of these “open graph” or “frictionless sharing” apps. Here are the six big lessons so far.
Users of Entertainment Weekly‘s Must List app will be able to click on an ad for ABC-TV’s Once Upon a Time to read the show’s pilot script from within the app. The show premieres Sunday, and the ad will be on the app until Oct. 31.The ad is seizing on the social TV trend, which combines viewing and social interaction as viewers try to deepen their engagement with shows.
Univision Interactive Media, the digital division of the leading media company Univision Communications, announced that its new Univision Cocina App foriPhone and iPod touch is now available on the App […]
As the fall season ramps up, NBC is promoting its fall lineup by allowing Bloomingdale’s shoppers to pose with the new stars — virtually. The “Look the Part, Be the Part” program uses the GoldRun augmented reality app, which superimposes images and data atop phone cam snapshots.
Capitol Broadcasting’s CBS affiliate WRAL Raleigh, N.C. (DMA 25), has released a free weather-only app designed especially for Apple’s iPhone and iPad, and WRAL’s mobile website has been enhanced with […]
CW To Reward Viewers For Watching Ads
At its upfront presentation today, the CW network announced a unique partnership with the shopping app Shopkick. The app serves up shopping deals and special rewards for users who visit top retailers like Target and Home Depot. But the exclusive deal with the CW adds a twist — CW advertisers will be able to reward users for watching their commercials.
Now that local TV is starting to get hip to the possibilities of mobile news, it’s time to look at what can make an app stand out. The best apps are those that take content you have and present them in a new, engaging way. The worst? The apps that just list the stories you have on your website.