The new latenight talk show entry from CBS Television Distribution grew 40% from its lead-in (0.5 rating/2 share) and also jumped 40% over its year-ago time period average (0.5/2) among adults 18-49 to a 0.7/3 demo rating.
His CTD syndicated talker was Monday’s top-rated latenight broadcast program in adults 18-49 and 25-54. In households, Arsenio clocked a 1.9/4, which was up 90% from its year-ago time period averages.
Syndicators Rally Stations With Promo Plans
Television’s major syndicators will meet next week with TV station creative services directors at the third annual PromaxBDA Station Summit, sharing promotional plans and trying to whip up some of that enthusiasm for their new offerings including CBS Television Distribution’s Arsenio Hall and Bethenny from Warner Bros.