The FCC says it will begin accepting applications from broadcasters to deploy ATSC 3.0 on May 28. The commission approved the standard in November 2017 but needed to revise a number of forms before it could begin accepting applications.
While conversations between broadcasters and car makers are just starting, ATSC 3.0 proponents say that given the three-to-five-year build cycle of a typical new model it’s crucial to get 3.0 receiver chips into car makers’ design plans by next spring so they’re ready to roll in 2024, by which time next-gen stations will be broadcasting across the U.S.
The Scripps MyNetworkTV affiliate will test ATSC 3.0 technology in collaboration with Graham Media and other Motor City broadcasters.
There may be a big silver lining to Sinclair’s loss of its proposed merger with Tribune. In its wake the group has shifted its strategy from TV station acquisition to nonbroadcast ventures like regional sports networks, OTT services and possibly some kind of national news service. And it’s continuing to lead the way toward ATSC 3.0, which it is convinced will multiply the value of broadcast spots through targeting, and enable lucrative new businesses like datacasting.
In a rare cross-industry exercise to plan for how some burgeoning new technologies — 5G and ATSC 3.0 — might impact the advertising and media industry, a consortium backed by Fox today will release a white paper summing up a variety of scenarios to help advertisers, agencies and media suppliers prepare for the future.
Verance Corp. says it has expanded into the Santa Barbara, Calif., Cleveland and Phoenix markets as part of relationships with News-Press & Gazette Broadcasting (NPG), the National Association of Broadcasters and Pearl TV. The company says increased adoption of the Verance Aspect watermark “stems from its ability to empower broadcasters with two-way connections, census-like audience measurement and […]
A consortium of station groups pledges to launch the new next-gen transmission standard in top markets by the end of next year. But while broadcasters seem to have found consensus on how to get 3.0 signals on-air, their long-term plans for business models are still unclear. And there are also some tough decisions broadcasters will need to make about what kind of single frequency network they need to build out.
At the Phoenix Model Market next-gen TV pilot project, Comscore, Kantar Media, Nielsen, Verance and Yotta Media Labs are studying how ATSC 3.0 can provide broadcasters with more granular and more actionable information since it offers many measurement options.
A broad coalition of television station groups as well as public broadcasters announced at the NAB Show on Monday that ATSC 3.0 will be rolled out in 40 U.S. markets by the end of 2019.
At the NAB Show, NAGRA, BitRouter and Harmonic will demonstrate a new solution that provides broadcasters and device manufacturers with the most flexible way to prepare for the launch of the new ATSC 3.0 Next Generation Broadcast Standard and related video services on both connected and unconnected ATSC 3.0 devices. The solution is on display at […]
Using a new user experience design for advanced alerting and ongoing emergency information, the Advanced Warning and Response Network (AWARN) Alliance will demonstrate the power of ATSC 3.0 to integrate official emergency information with local television news coverage at the 2019 NAB Show, which begins April 8 in Las Vegas. The new on-screen interface and two use […]
Spectrum Co. and Pearl TV are expected to jointly announce ATSC 3.0 launches involving some 150 stations in 30 markets during next week’s gathering in Las Vegas. Their goal is to build a national footprint that will let broadcasters better compete with wireless companies and OTT providers while spurring the development of 3.0-ready TV sets and other consumer devices.
The test, which included the Verance Aspect watermark and Dolby AC-4, successfully demonstrated that the dialogue enhancement feature of Dolby AC-4 can be delivered as a standalone audio stream over the internet and paired with video delivered through a live linear broadcast.
The next-gen transmission standard will give television broadcasters much needed tools to both grow revenue and defend against revenue erosion in their core over-the-air video business. ATSC 3.0 is expected to drive growth and resilience from both advertising and retrans fees, plus open up new targeted, cross-platform advertising opportunities.
Eurofins Digital Testing, a global provider of end-to-end quality assurance (QA) and testing services, will be showcasing a new conformance test suite at next month’s NAB Show. Arreios for ATSC 3.0 enables the certification and testing for ATSC 3.0 features, such as Ultra High Definition (UHD) and High Dynamic Range (HDR) video over broadcast and broadband, […]
Hitachi Kokusai Electric Comark (Comark), announced a live end-to-end ATSC 3.0 demo at NAB 2019. This demonstration will be on display at the Hitachi Kokusai Electric Group’s booth (C4409). Comark Digital Services is focused on integrating technology and software solutions to meet the upcoming demands of next-gen broadcast television. Comark Digital Services will be showcasing […]
Fincons Group, an IT business consultancy, will be exhibiting at the NAB Show 2019 for the sixth consecutive year. With demos and sessions showcasing some of its innovation projects and more than 35 years’ experience in media and broadcast, Fincons Group will present its expertise and case studies alongside international partners and clients. Michele Moretti, […]
FCC Chairman Ajit Pai signaled Friday that the FCC is preparing to start accepting next-gen TV (ATSC 3.0) license applications and that the Media Bureau is even now working on an order to wrap up some open issues, including the local simulcasting requirement for stations without a viable partner, and a second order to resolve various petitions for reconsideration (filed by cable operators).
The recipients of TVNewsCheck’s inaugural Women in Technology Futurist Awards — the TVB’s Abby Auerbach and LG and ATSC’s Madeleine Noland — epitomize the quality of taking a long-range view of where the television industry should be moving and figuring out how to get it there.
Fox stations chief Jack Abernethy used NATPE to stress the importance of the new tech. Its rollout and the services it enables, he said, is being held back by broadcasters’ short-term thinking and their inability to work with each other and to grasp the technology’s non-TV potential.
A new Magid survey reports consumers find the most value in the combination of features, with the pairing of 4K enhanced video with high dynamic range and immersive 3D audio having the broadest appeal.
The move is designed to accelerate and expand the development of Next Gen TV experiences in the U.S. and Europe. Initial projects include the identification and development of leading consumer offerings, business modeling, proof of concept and market trial management, retailer education and service lifecycle management and operations.
ONE Media’s Jerald Fritz: “Using the great big IP data pipe that is a Next Gen TV channel, broadcasters will have the flexibility to provide traditional linear TV entertainment and informational programming to both fixed and mobile devices. Plus, they can use their channels for complementary 5G services.”
At CES last week, UltraHD displays, cars as entertainment centers and datacasting looked like real opportunities and the new broadcast standard is just the thing to exploit them.
Sinclair and its ONE Media innovations group announced key deals with Harmon and Korea’s SK Telecom at CES this week to jointly develop and commercialize broadcasting-based automotive technology using the ATSC 3.0 standard. “The whole vehicular space is one that is increasingly connected,” says Sinclair’s Mark Aitken.
The three companies will jointly develop and commercialize a broadcasting network-based automotive platform in the U.S. and globally. The advanced automotive platform will be applied with ATSC 3.0-based broadcasting solutions to provide terrestrial TV broadcasting, HD map updates, V2X, etc. The three companies will seek business opportunities in the global market for connected cars.
Sinclair’s ONE Media and Saankhya Labs introduce the “world’s most advanced” multi-standard demodulator system-on-a-chip in Las Vegas.
The two will fund and manage a joint venture company within the first quarter of this year that would provide ATSC 3.0 standards-based solutions to all U.S. broadcasting companies and seek other opportunities globally.
TVNewsCheck’s prescient editor, Harry Jessell, asks his infallible Magic 8-Ball to reveal how 2019 will unfold for various aspects of the television business, including core advertising, political advertising, retrans, mergers, FCC ownership caps, Big-4 duopolies and ATSC 3.0. He then expounds on the answers since, while all-knowing, the 8-Ball is notoriously terse.
For broadcasters, January’s Consumer Electronics Show will be a chance to drum up interest in ATSC 3.0 and check in on products — especially connected cars, voice-enabled devices and the internet of things — that will define consumers’ experiences over the next year.
The NAB and the Consumer Technology Association have deployed Hitachi Kokusai Electric Comark’s fully integrated ATSC 3.0 solution at WJW Cleveland. Under an experimental broadcast license from the FCC, Tribune Broadcasting’s WJW has been used by NAB and CTA to conduct field testing for ATSC 3.0. Comark Digital Services (CDS) delivered, installed and activated a […]
Mitch Singer: “Samsung, LG and Sony — the biggest TV manufacturers — have recently joined Fox, NBC and Telemundo Owned Stations Group and a growing list of other leading broadcasters in voicing their commitment to ATSC 3.0, which powers next-gen TV.”
Sinclair joint venture ONE Media is pleading its case with the FCC to make sure ATSC 3.0 next-gen TV standards are considered while making plans for 5G networks. According to an FCC filing, Mark Aitken, president of ONE Media, recently met with Commissioner Michael O’Rielly and other FCC officials to discuss ATSC 3.0’s ability to deliver data services outside of television.
CBS has been the great ATSC 3.0 naysayer. But now that retrans-centric CEO Les Moonves is gone and 4K is an apparent must for future NFL broadcasts, we can hope that it will reconsider and join Fox and NBC in embracing the new broadcast standard.
The FCC has granted requests from five commercial and public TV broadcasters for permission to test next-gen TV broadcasts from the transmission facilities of Univision’s KFPH-CD Phoenix, which began ATSC 3.0 broadcasts last March.
Not all broadcasters believe that the cap should go away completely. Graham’s Emily Barr: “The problem is, 39% seems wrong and 100% seems wrong.” Other topics at the TV2020 conference Wednesday: The panelists were extremely bullish on how much live programming will play into the overall health of the broadcast industry. And they expressed enthusiasm for ATSC 3.0, saying that there is no need for a solid business 3.0 business plan to make sense of the massive initiative. L-r: TVNewsCheck’s Harry Jessell, Graham Media’s Emily Barr, Nexstar’s Perry Sook, Fox Television Stations’ Jack Abernethy and Gray’s Hilton Howell. (Photo: Wendy Moger-Bross)
Broadcasters and consumer electronics makers stood united at TVN’s TV2020 conference today in working toward introduction of ATSC 3.0 services of some kind in markets by 2020. The initial services have yet to be determined, but will probably include 4K HDR UltraHD and immersive audio.
NPG is partnering with the NAB and Pearl TV alliance of broadcasters to launch the new 3.0 standard in Santa Barbara on ABC affiliate KSBB. The test is designed to allow broadcasters in the nation’s mid-to-smaller markets see exactly how next-gen TV will enhance services for local viewers and for broadcasters.
Cars will soon regularly receive ATSC 3.0 signals from Phoenix broadcasters taking part in the latest facet of an ongoing trial of Next-Gen TV. Pearl TV, which is leading the Phoenix Model Market project of 12 stations, and Avis Budget Group announced Oct. 15 they will begin testing various use cases for TV-delivered signals to passenger cars early next year.