CoreMedia Systems, the developer of CoreDirect, an advertising industry performance management software, and PremiumMedia360, an advertising data automation company, have rolled out a new integrated offering that they say resolves significant roadblocks that direct marketers face in managing media orders. Through the offering, direct response marketers can now automatically deliver media orders from CoreDirect software […]
automated direct response ordering
July 3, 2022
Earlier News by Date
Stay Connected
Station Directory
Nielsen DMA Ranking | Index
Media Jobs
TVN Video
Sponsored Content
Market Share
Special Reports
-
Spot TV 2022: Total +19.2%; Core +4.2%
The total drop is pegged to lower political advertising, while the increase in core looks to come from growing sports gambling, improved auto and solid business from categories like legal Read More
-
FCC Watch | A Broadcaster’s Guide To Washington Issues
TVNewsCheck‘s quarterly quick briefing on the legal and regulatory proceedings affecting broadcasters from communications attorneys David Oxenford and David O’Connor.