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Smallest MLB Markets Show TV Ratings Boost

Sports Business Daily | by TVNewsCheck

Major League Baseball saw its largest local ratings gains in its smallest markets this season. Six of the league’s eight smallest TV markets posted double-digit ratings jumps this year. On the flip side, the poor on-field performance of many of the league’s big-market teams led to ratings declines, with numbers down sharply in four of MLB’s five biggest TV markets. In fact, five of those big-market teams saw their local ratings drop by more than 20%.