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Media M&A Activity Up 14%, Publicis Is Leader

MediaPost | by TVNewsCheck

Investment banking firm Berkery Noyes released data Wednesday showing M&A activity in the media and marketing sector increased 14% so far this year over the previous six months, while dollars spent soared 68%.The firm said there 644 transactions in the first half of 2011, up from 563 in the back half of 2010, while total value went from $17.3 billion to $28.9 billion.