Viacom’s BET Networks has gone outside the media business to hire its new EVP and chief marketing officer. Kimberly Paige, who is stepping into that role, has accumulated brand marketing experience at Coca-Cola, Coty and, most recently, skincare and haircare manufacturer Sundial Brands.
Michael D. Armstrong has been appointed general manager of BET Networks. Also, Jeanine Liburd has been appointed chief marketing and communications officer, a new role at BET Networks. Finally, Donna Blackman will serve as SVP of business operations.
