TVN FOCUS ON SOCIAL MEDIA
Going Back To The Well To Boost TV News Audiences
Newsletters, documentaries, citizen journalism and better-quality UGC are driving better-engaged viewers in higher numbers to stations, leaders from Tegna, Graham Media and Sinclair said at a TVNewsCheck webinar last Friday, where they made clear that quality trumped novelty.
Leaders from Tegna, Graham Media Group and Social News Desk will share pragmatic ideas for building and retaining audience across linear and digital platforms in a TVNewsCheck webinar on Feb. 11. Register here.
