JESSELL AT LARGE
Uncovering The Truth About Retrans Value
A new SNL Kagan report shows just how fat cable networks have become — more than 30 networks have margins of 50% or more topped by Nickelodeon, with a 64.6% margin and the Food Network at 60.5%. So, when your local cable operator gags on your asking $1 per sub per month and says he can’t afford anything close to that, show him the SNL Kagan report and point out that it isn’t his neighborhood broadcasters who are getting rich off of his subscribers, but those remote cable networks that, by the way, only have a fraction of the audience that you have.
