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Refunds?! Startup Auditing Political Ad Buys

TVNewsCheck | by Jack Messmer

Campaign Media Accountability LLC will examine media outlets to audit political ad buys and seek quick refunds where the client campaign didn’t get what it paid for after being bumped for higher-paying spots. Co-founder Thom Carroll says “there are significant dollars that did not happen as they were supposed to and there are refunds due to campaigns.”