Canadian Broadcasting Corp.

The head of the CBC says it is preparing to end traditional TV and radio broadcasts and move completely digital, as audiences shift to streaming, but the move is unlikely to happen over the next decade. In an interview with The Globe and Mail, Catherine Tait, president and CEO of the CBC, said the broadcaster is eventually preparing to shift all its content to online-only “in order to remain relevant.”

The Canadian public broadcaster can’t move too quickly without risking losing its core audience but it’s also aggressively evolving to attract new, younger viewers, said CBC executives at TVNewsCheck’s NewsTECHForum in New York City on Tuesday (Alyssa Wesley photo). Read a full report here and/or watch the video above.

Executives from CBS, NBCU, CBC, Magid and Graham Media discussed the pros and cons of gathering and using data to attract and retain viewers during TVNewsCheck’s TV2025 last week at NAB New York. Above, l-r: Graham Media’s Dustin Block, Voice Interaction’s Joao Neto, Magid’s Bill Hague, MNCU’ Shawn Makhijhani, CBC’s Roma Kojima and CBS’s Radha Subramanyam.

Panelists from a range of news organizations explain how they decided if they should build or buy the technology necessary to launch their streaming services.

Grass Valley is selected by Canadian Broadcasting Corp. to provide technical systems for its new Maison de Radio-Canada broadcast center in Montreal, due to open in 2020.  It will handle more than 100 TV, radio and web channels.