Capitol Broadcasting

Broadcast leaders who’ve come up through their companies’ digital ranks have a different vantage point than their C-suite peers. Leaders from Raycom, E.W. Scripps, ABC Owned Television Stations are Capitol Broadcasting say their experience with digital media risks, failures and the process of constant iteration has shaped their approach to the broadcast helm for the better.

Both an ATSC 3.0 single-frequency network (SFN) launch in Dallas and a “model market” test in Phoenix have equipment ready to go and are simply awaiting legal approval to turn on, which could come as early as tomorrow.

There are  three major carriage disputes that have left scores of thousands of viewers unable to watch their local channels for more than month: DirecTV vs. American Spirit Media, AT&T vs. Capitol Broadcasting and Dish Network vs. Lilly Broadcasting.

The multi-year deal covers the broadcaster’s WRAL and WRAZ in Raleigh, N.C., as well as its WILM Wilmington, N.C.

ComScore today signed a local TV ratings contract with Capitol Broadcasting Co. for WRAL (NBC) and WRAZ (Fox) in Raleigh, N.C. (DMA 24) Capitol Broadcasting will use comScore’s local television measurement system, including Advanced Automotive Demographic ratings, in the Raleigh-Durham-Fayetteville market.  comScore’s focus is to provide selling currency to demonstrate the value and relevance of comScore’saudiences and inventory in delivering the actual consumers that […]

Shelly Leslie, WRAL’s creative director is now the general manager of audience development — a new Capitol Broadcasting Co. division focused on growing the company’s digital video footprint.

2016 Revenue: $71.7 million Stations: 4 in 2 markets Coverage: 0.51% Ownership: Private Key Executives: James F. Goodmon, president-CEO; Daniel P. McGrath, VP-treasurer; James F. Goodmon Jr., VP-GM of new media group. What’s Up: This January, Capitol — along with Tribune Broadcasting and Fox Television Stations — invested in Share Rocket’s social media ratings platform. Last June, Capitol’s WRAL Raleigh, […]

The addition of Capitol’s WRAL Raleigh, N.C.,increases NewsON’s nationwide local news coverage to 167 stations in 107 markets covering 83% of the U.S., including 48 of the top 50 markets.

With the technical demands of running TV stations and related digital media increasing and requiring new IT and IP skills, broadcasters can’t just poach new hires from competitors. Among the alternatives are actively recruiting military veterans who have a number of valuable skills, especially IP and RF experience. This is Part III of a three-part series on the challenges facing broadcasters in finding the right people for the rights jobs.  Part I focused on the impact digital is having on station sales hiring and tactics. in Part II: It used to be a given that news managers would readily move it if meant a bigger market and a larger paycheck. Not anymore. Read all the stories here.

Capitol Broadcasting’s new media chief, Jim Goodmon Jr., says: “ATSC 3.0 represents the next generation of television, but I think it’s a little bit bigger than that.” It means broadcasting will no longer be looked at “as this outmoded, outdated technology” since OTA TV will deliver the highest quality picture, go mobile as well as interactive. The move to 3.0, he says,” is going to be unique [because] broadcasters will have to work together in ways we have never done before. We will really have to put our heads together and cooperate.”

Today at noon, the Capitol Broadcasting-owned NBC affiliate in Raleigh-Durham, N.C., began transmission of a next-gen ATSC 3.0 signal on ch. 39 under an experimental license from the FCC.

27. CAPITOL BROADCASTING, Raleigh, N.C. 2015 Revenue: $67 million  Stations: 3 in 2 markets  Coverage: 1.2%  Ownership: Private  Key Executives: James F. Goodmon, president-CEO; Daniel P. McGrath, VP-treasurer; James F. Goodmon Jr., VP-GM of new media group. What’s Up: The big news at Capitol Broadcasting came at the beginning of the year when its WRAL Raleigh, N.C., and CBS failed […]

The satellite service and Capitol Broadcasting are at odds over a new carriage contract for WRAL Raleigh, WRAZ Raleigh and WILM Wilmington.

Newsy has added Capitol Broadcasting to its roster of partners, the millennial-focused news organization said Thursday. Newsy content will now appear on WRAL.com, WRALSportsFan.com and HighSchoolIOT.com.

The Raleigh-based station owner’s new app, Watch Fox 50, will allow viewers inside the market to watch live streams of programs, including network shows, on Fox affiliated WRAZ.

Capitol Broadcasting Company has partnered with Share Rocket to measure and expand its social media performance in the Raleigh, NC media market. Share Rocket, a social media ratings service, has devised a proprietary social scoring/rating methodology for broadcasters and digital publishers with the aim of improving overall social equity for their clients. CBC implemented the […]

Winner of the NAB Educational Foundation’s Service to Community Award in TV was Capitol Broadcasting for its campaign against domestic violence — eNOough NC. Accepting the award last night at NABEF’s Service to America dinner in Washington were Steven Hammel (second from left), GM of Capitol’s WRAL-WRAZ Raleigh, N.C., and Elizabeth Kline, an account executive there. They are flanked by North Carolina’s two U.S. senators, Richard Burr (left) and Thom Tillis.

The NAB Educational Foundation will honor Gannett-owned KING Seattle; Capitol Broadcasting of Raleigh, N.C.,; and noncommercial WVIZ Cleveland at summer gala in Washington.

Speaking at the CCW-SATCON conference in New York today, Capitol Broadcasting’s Jim Goodmon said he believes local broadcasters need to adopt new “geofencing” technology that will prevent OTT viewers from accessing station programming that is not locally produced when they are out of their home market. And he’s working on a solution.

The move is a result of Fox’s buying Capitol Broadcasting’s CW and MNT affiliates there, WJZY and WMYT. Jim Babb, EVP-COO of WCCB owner Bahakel Communications, says they were informed of the move Monday morning and are “already exploring various options.”

For here on out, Capitol Broadcasting’s supplier of mobile apps and smart TV technology will be known as StepLeader and it will be under the director of online advertiser veteran Brian Handly.

Starting next Monday, Capitol Broadcasting’s CW affiliate in Charlotte, N.C., will offer the Tribune Broadcasting classic TV diginet on a subchannel. Tribune now claims coverage of more than 50% of the U.S. for the network, thanks mostly to its carriage on 19 Tribune stations.

Co-owned TV and radio stations of Capitol Broadcasting are participating in a TV special to be simulcast statewide on UNC-TV.

Contending that the FCC’s plan for reclaiming broadcast spectrum will not work, Capitol Broadcasting Jim Goodmon CEO proposed an alternative “overlay” plan under which broadcasters would handle distribution of video when wireless broadband providers can’t handle the traffic volume themselves.