Next-Gen Emergency Info Delivered To All Platforms

The partnership Of Verance, Capitol Broadcasting, Digital Alert Systems and Triveni Digital says its test validates the ability of Advanced Emergency Information tech to seamlessly deliver enhanced messages to 100% of smart televisions.


NAB Show Rebooting For The Future

While most broadcasters and equipment vendors still view the annual NAB Show as an essential stop, attendance and exhibitors have declined the past few years. Show organizers are being proactive by tweaking the schedule of next year’s show in an effort to attract fresh traffic.


News Orgs Grapple With OTT Discoverability

Creating an app to deliver unique content OTT is only a small part of the equation for local news. Stations moving into OTT need their target viewers to be able to find their apps on various platforms, and that can be tricky.

Capitol Broadcasting Renews Nielsen Contract

The broadcaster extends its access to the measurement company’s suite of local TV services, including Nielsen Local TV View and Nielsen Scarborough.

NAB 2018

‘Digital’ TV Leaders Have Been Forged By Risk

Broadcast leaders who’ve come up through their companies’ digital ranks have a different vantage point than their C-suite peers. Leaders from Raycom, E.W. Scripps, ABC Owned Television Stations are Capitol Broadcasting say their experience with digital media risks, failures and the process of constant iteration has shaped their approach to the broadcast helm for the better.


3.0’s Potential To Be Tested In Phoenix, Dallas

Both an ATSC 3.0 single-frequency network (SFN) launch in Dallas and a “model market” test in Phoenix have equipment ready to go and are simply awaiting legal approval to turn on, which could come as early as tomorrow.


Month-Long Station Blackouts Continue

There are  three major carriage disputes that have left scores of thousands of viewers unable to watch their local channels for more than month: DirecTV vs. American Spirit Media, AT&T vs. Capitol Broadcasting and Dish Network vs. Lilly Broadcasting.

DMAS 25 & 130

Capitol Broadcasting, Dish Renew Retrans

The multi-year deal covers the broadcaster’s WRAL and WRAZ in Raleigh, N.C., as well as its WILM Wilmington, N.C.


WRAL, WRAZ Adopt ComScore Local Ratings

ComScore today signed a local TV ratings contract with Capitol Broadcasting Co. for WRAL (NBC) and WRAZ (Fox) in Raleigh, N.C. (DMA 24) Capitol Broadcasting will use comScore’s local television measurement system, including Advanced Automotive Demographic ratings, in the Raleigh-Durham-Fayetteville market.  comScore’s focus is to provide selling currency to demonstrate the value and relevance of comScore’saudiences and inventory in delivering the actual consumers that […]


Capitol Names Audience Development GM

Shelly Leslie, WRAL’s creative director is now the general manager of audience development — a new Capitol Broadcasting Co. division focused on growing the company’s digital video footprint.