CBS is eyeing a momentous move from its longtime broadcast facilities on West 57th Street. Sources said the network, which merged with Viacom in 2019 into what’s now called Paramount Global, is expected to soon put out a request for proposals to solicit offers on two fronts. One might be to sell CBS’s sprawling, 600,000 square-foot broadcast center on West 57th between Tenth and Eleventh avenues — the long-ago site of a dairy depot, where CBS has had a presence since the 1950s.
CBS earlier this year mulled selling its sprawling New York-based CBS Broadcast Center in Manhattan’s Hell’s Kitchen neighborhood. A source said that the company had “looked at” selling the Broadcast Center — located at 524 West 57th St. between 10th and 11th Avenues. Instead, as ViacomCBS eyed its real estate portfolio for possible sources of cash to fund its streaming ambitions, it settled on selling Black Rock — its granite New York headquarters on 52nd Street — and its CBS Studios Center lot in Los Angeles, dubbed the “Radford Lot.”
