Chris Spadaccini Named CW’s Chief Marketing Officer

The former CMO of HBO and WarnerMedia Entertainment will lead the broadcast and digital marketing efforts for the Nexstar network.

Keisha Taylor Starr Is Scripps’ New Chief Marketing Officer

She has led marketing strategies for Scripps’ national networks, including the rebranding of Scripps News from Newsy; now she will oversee marketing for the entire company in this newly created position.

Integral Ad Science Names Khurrum Malik CMO

Keisha Taylor Starr New Scripps Networks Chief Marketing Officer

She will lead marketing strategies across the portfolio of the nine Scripps national networks as well as direct the marketing, brand strategy and creative for each network.

Jason White Named CMO Of MTV Entertainment Group

Sinclair Names John Zeigler Chief Marketing Officer

As CMO, Zeigler will drive marketing and brand strategy across Sinclair’s various assets.

Weather Channel Names Fred Bucher Chief Marketing Officer

Weather Group LLC, parent company of The Weather Channel, has named proven senior marketing and media executive Fred Bucher as senior vice president and chief marketing officer. Bucher will lead the marketing, communications and research/insights areas for The Weather Channel and free streaming service Local Now. These departments will work in tandem to support the […]

Netflix Taps Jackie Lee-Joe As CMO

Netflix has named Jackie Lee Joe, the former marketing head of BBC Studios, its new chief marketing officer, the company announced Friday.

Michael Engleman Named Showtime CMO

The former Turner executive will also have oversight for marketing efforts at Pop and the Smithsonian Channel.

Showtime Names Donald Buckley CMO

NATPE Names Palmer Chief Marketing Officer

The trade group appoints veteran entertainment marketing executive Matt Palmer to the newly created post with the mission of expanding its overall marketing efforts domestically and internationally.

Relativity’s Angela Courtin Named Fox CMO

The executive recently resigned from her post at Ryan Kavanaugh’s embattled studio.

Weather Channel Names David Jaye CMO

Entravision Ups Maria Lopez-Knowles To CMO

The promoted Pulpo Media executive will lead Entravision’s integrated marketing across its television, radio and digital properties.