Gray Television on Tuesday promoted Matt Jaquint to chief revenue officer and Mike King to chief marketing officer.
In his new role, Matt Jaquint will be responsible for developing advertising sales strategies and best practices across all platforms. He will lead new business development initiatives and sales training programs.
In his new role, Mike King will oversee marketing and brand strategy for company-wide and multi-market station initiatives. He will lead Gray’s design and marketing groups as well as our recruiting team.
For the past several years, Jaquint and King have overseen groups of local markets in their roles as regional vice presidents, senior vice presidents, and currently, senior managing vice presidents. Both leaders will continue oversight of groups of Gray’s television stations and digital properties.
Gray’s Chief Operating Officer Sandy Breland said: “Matt and Mike have proven records of success. The company will benefit from their expanded roles as we leverage their areas of expertise to help guide our local teams to greater success serving local audiences and businesses.”
The former CMO of HBO and WarnerMedia Entertainment will lead the broadcast and digital marketing efforts for the Nexstar network.
She has led marketing strategies for Scripps’ national networks, including the rebranding of Scripps News from Newsy; now she will oversee marketing for the entire company in this newly created position.
She will lead marketing strategies across the portfolio of the nine Scripps national networks as well as direct the marketing, brand strategy and creative for each network.
Exclusives
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