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Comcast Advertising’s Claudio Marcus Joins CIMM Board Of Directors

TVNewsCheck | by TVNewsCheck Staff

The Coalition for Innovative Media Measurement (CIMM), a U.S.-based collaboration of companies focused on promoting innovation and best practices in media measurement, metrics and data, today added Comcast Advertising VP of Strategy Claudio Marcus to its board of directors. With nearly 20 years of experience in advanced TV advertising, Marcus will help guide CIMM’s efforts […]