Facebook Enters Cloud Gaming With Playable Ads

Facebook on Monday announced the beta launch of cloud-streamed games on Facebook Gaming, along with cloud playable ads and several gaming and advertising partners. The social media site estimates that 380 million people, as of August 2020, play games monthly on its platform.

TVN’S FRONT OFFICE BY MARY COLLINS

Mary Collins | Cloud Gaming Poised For Growth Spurt

The recommended isolation to combat the coronavirus provides an ideal growth medium for a media business focused on immersive storytelling and social media interaction. Couple that with the recent suspension of most live sports and the resulting hole in television (and some radio) schedules and growth is almost inevitable.