Disney Announces Bowl Sponsors As COVID-19 Threatens Games

Disney Ad Sales announced that it has locked in 13 brands as sponsors for its telecasts of College Football Playoff and other post-season bowl games as the rise in COVID-19 cases cancels some contests and raises questions about whether others will be played since five have already been canceled.

Clemson Blowout Draws Lowest CFP Ratings

Clemson’s blowout victory over Alabama in the College Football Playoff drew a 14.6 overnight rating for ESPN across its multiple-channel broadcast, the lowest-rated title game in the 5-year-old postseason system.