As the broadcast industry coalesces around the new SMPTE standards for managing media over IP networks, there is still one piece missing: a compression standard to conserve bandwidth.
As broadcasters’ infrastructures evolve to accommodate IP, UHD and HDR, it stands to reason that vendors will necessarily to need to support workflows that — to various extents, and for various possible durations — are in a state of flux. Evertz indicated that it was up for the challenge in a press conference on Sunday that touched on its latest developments in areas including SDN, playout, compression, remote production and more.
MPEG-2 compression has proven itself to be a workhorse for the television industry, enabling DTV multicasting channel count to grow with successive generations of encoders. In its closing act, the compression technique has enough performance left to help make the spectrum repack a success and position the industry for a successful transition to a next-generation TV standard. This is Part 4 of a four-part special report on multicasting. Parts 1, 2 and 3 appeared yesterday. You can read the other stories here.
As they contend with steep ratings declines, many top cable networks are using compression technology to jam more ads into programming to meet audience guarantees made to advertisers and prop up revenue despite falling ad prices.