Its Compulse360 platform will provide local CTV and OTT advertisers with advanced daily campaign reporting powered by third-party measurement from Comscore.
TVN’S OTT NEWS SUMMIT
Navigating The Wild West Of OTT Measurement
With no common measurement data, OTT services are playing by multiple rule books, broadcast executives say at TVNewsCheck’s OTT News Summit.
CompulseOTT, a division of Sinclair, is an advanced video ad delivery platform that enables advertisers in local DMA’s to target viewers of OTT TV programming.