Over-the-top advertising has become a surprisingly important business for companies that have been stockpiling television stations. Streaming revenue is letting broadcasters, including Cox Media Group, Sinclair Broadcast Group and the NBC and Fox O&Os, claim a foothold in the technology field and create advanced advertising products for clients enamored of digital and social media.
Rep. Jared Huffman (D-Calif.) has written to Cox Media Group saying it should restore its stations to DirecTV ASAP and suggesting the broadcaster is not negotiating in good faith as the FCC requires.
The organization cites five times that Cox Media has pulled stations just ahead of the big game.
AT&T’s TV services, including DirecTV, U-verse and AT&T TV, this morning lost roughly 25 stations in 20 markets due to a fee fight with Cox Media Group, and its owner, Apollo Global Management.
On Tuesday night, Dish and Cox Media agreed to their fourth temporary carriage pact this month, allowing 18 stations to continue in the satcaster’s lineup. (The 18 are owned by Apollo Global Management, an equity firm, but they are managed by Cox Media.)
Dish and Cox Media, which is owned by Apollo Global Management, have agreed to a second seven-day temporary agreement, ensuring that 18 Cox-managed stations stay in the satcaster’s lineup for now.
Dish and Cox Media have dodged a blackout bullet for 18 stations for at least a week. The stations earlier this week posted notices on their websites saying Dish subscribers could lose their signals at 7 p.m. ET on Oct. 1. But a new notice posted late Thursday night says the deadline for a new carriage agreement has been moved one week.
Dish subscribers have been blacked out from watching Cox Media Group stations in 10 markets due to a retransmission consent dispute. The stations had been enjoined from interfering with Dish’s ability to retransmit the signals under an agreement reached before Apollo Global Management last year, according to Dish. The case moved from state court in Illinois to federal court, which dissolved the restraining order Wednesday.
ViacomCBS said it reached a new multi-year extension of its CBS network affiliation deal with Cox Media Group. CMG is among the 10 largest operators of CBS affiliates. The deal covers KIRO Seattle-Tacoma, Wash.; WJAX Jacksonville, Fla.; WHIO Dayton, Ohio; KYMA Yuma-El Centro, Ariz.; and KVIQ Eureka, Calif.
Maryann Balbo, vice president at Cox Media, started her broadcast career as a part-time master control operator in her hometown of Watertown, N.Y. Today, she lives in lives in Wichita, Kan., and is responsible for operations and advertising sales in Cox’s Kansas and Arkansas markets. She talks about her career, how she went from being the only woman in the engineering department to eventually being a station general manager and then corporate VP with stops in sales, programming and marketing along the way.
Ad sellers — broadcasters and cable networks — are wading deeper into data pools so that they are helping advertisers and their agencies program-target their buys and avoid undervaluing their time.
Bob Longo, news director of Cox Media’s CBS-Fox (WJAX-WFOX) duopoly in Jacksonville, Fla., explains the challenges his station faced, and overcame, while covering the powerful hurricane.
But only by a slight margin, according to Shareablee. Over the last six months, KOKI has more than 1.7 million social media actions, 27% of the market’s total 6.4 million actions. KOKI also leads on Instagram with just over 22,000 actions. KOTV, the CBS affiliate owned by Griffin Communications, was in second place with more than 1.4 million actions.
Cox Media announced Thursday night that it has reached a new carriage agreement with Dish Network, avoiding a blackout of Cox’s 14 stations in the satcaster’s lineup. Meanwhile, Media General said last night that it has granted a “short-term extension” in its carriage talks with Dish. The broadcaster did not reveal the length of the extension.
Cox Media and TubeMogul have entered a partnership that will enable ad buyers to purchase linear TV ads and Web video ads via the same digital interface. At the same time, Cox’s local ads sales force will be able to sell local TV ads along with Web video ad space from a variety of sites, such as YouTube, Crackle and MLB.com.
Cox Ohio has gathered WHIO-TV, the Dayton Daily News and six other newspapers, three radio stations and various websites under one roof and has established a Breaking News Team that is the key to its cross-media collaboration, gathering stories for all of the company’s Dayton properties.
On the heels of similar partnerships with DirecTV last May and Verizon FiOs in July, Google TV announced a new arrangement this morning with Cox Media, the advertising arm of Cox Communications, the third largest U.S. cable operator with 6.2 million subscribers. Google will give its advertising partners—companies like Lenovo, Bloomberg and Coldwell Banker—the opportunity to run television spots on Cox’s 75 networks.