Yahoo, Cross Screen Media Partner To Enable Greater Political Campaign Insights, Efficient Measurement

Yahoo today announced a partnership with Cross Screen Media, a tech firm specializing in optimized local TV and CTV ad planning and measurement, to enable more strategic planning, efficiency and measurement for […]

BORRELL MIAMI 2020

Local Media’s Digital Faithful Meet In Miami

OTT and revived TV membership models were among the highlights of a local digital advertising conference that just managed to sneak in under the coronavirus wire.