The series, inspired by the real-life sacrifices, tragedies and triumphs of athletes will debut as specials on The CW before streaming on The CW App and as an eight-part docuseries on CW Seed. They will be co-hosted by Yogi Roth (r) and former NFL player Spencer Paysinger (l).
The CW is adding a live, ad-supported linear extension of its six-year-old digital network CW Seed, with PeopleTV onboard as launch content partner. CW Seed Live will come online in late fall 2019 via CWSeed.com and the CW Seed app. The app has distribution on Roku, Apple TV, Fire TV, iOS, Android, Xbox, Chromecast and Android TV. PeopleTV draws from material in Meredith’s People and Entertainment Weekly media brands.
The CW Network wants to build out a second network. Just not on linear TV. The youth-skewing broadcaster is planning to turn CW Seed, a studio launched a few years ago to develop original Web content, into a full fledged brand. That will include standalone Seed mobile apps on iOS and Android devices that go live on May 1, and eventually a slew of over-the-top TV apps starting with a Chromecast version in the near future and other platforms such as Roku and Apple TV by the end of this year.
CW Seed, an experimental digital entertainment studio and website, launched Thursday with four original Web shows. The ambitious effort represents a dramatic increase in the CW television network’s investment in original programming for digital platforms. CW intends to roll out fresh episodes each week and add two other Web shows to the site later in the fall.